Description
Give your hair the nourishment it deserves.
Be Purely You Nourishing Hair Conditioner is designed to bring together nourishment, moisture and manageability in one thoughtful formula.
The conditioner helps nourish dry and brittle strands while improving softness, smoothness and ease of detangling. It helps tame frizz and flyaways, leaving hair feeling softer and looking smoother and shinier after every wash.
Its lightweight yet nourishing feel makes it suitable for daily use and all hair types, including treated hair.
Nourishment supports softness. Conditioning supports manageability. The complete formula brings these benefits together to create a smoother everyday hair-care experience.
Thoughtfully formulated. Ingredients with a purpose.
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Deep Nourishment: Helps moisturize dry and brittle hair while leaving it soft and conditioned.
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Easy Detangling: Helps detangle strands and improve manageability after washing.
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Smoothness & Shine: Helps tame frizz and flyaways for a smoother-looking, shinier finish.
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Everyday Care: Lightweight and gentle enough for daily use and suitable for all hair types, including treated hair.
Key Benefits:
- Deeply nourishes dry and brittle hair
- Helps moisturize and soften the hair
- Helps detangle and improve manageability
- Helps tame frizz and flyaways
- Leaves hair feeling smoother and looking shinier
- Lightweight and suitable for daily use
- Suitable for all hair types, including treated hair
- Free from parabens, sulfates, silicone and synthetic dyes
Ingredient Guide
What's inside your conditioner matters.
Every ingredient in our formula has a purpose. Some condition and detangle, some support moisture and hair feel, while others help create the right texture, maintain the formula's pH and preserve the product.
Here's a closer look at what each ingredient is doing in our Nourishing Hair Conditioner.
Hero Ingredients
Behentrimonium Chloride
Behentrimonium Chloride is a conditioning ingredient widely used in hair-care formulations. It helps smooth the hair surface, making hair feel softer, easier to comb and more manageable. It also helps reduce the rough, tangled feel that can occur after cleansing, leaving the hair feeling smooth, conditioned and easier to handle. It is commonly used in conditioners, shampoos, hair masks and other hair-care products.
Glycerine
Glycerin (Glycerine/Glycerol) is a colorless, odorless, water-soluble humectant widely used in cosmetic and personal-care products. It attracts and binds water, helping to maintain skin hydration and reduce the feeling of dryness. Glycerin also provides skin-conditioning and softening benefits, leaving the skin feeling smoother and more supple. It is commonly used in creams, lotions, gels, cleansers, toners, soaps, hair-care products and oral-care formulations.
Cetromonium Chloride
Cetrimonium Chloride is a conditioning ingredient commonly used in hair-care products. It helps smooth the hair, reduce tangling and improve manageability, making the hair easier to comb and style. It also helps reduce static and leaves the hair feeling softer, smoother and more conditioned. It is commonly used in conditioners, shampoos, hair masks and other hair-care formulations.
Complete Ingredient Guide
Aqua (Water)
Aqua (Water) forms the base of the conditioner and helps bring the formula together.
Behentrimonium Chloride
Behentrimonium Chloride is a conditioning ingredient widely used in hair-care formulations. It helps smooth the hair surface, making hair feel softer, easier to comb and more manageable. It also helps reduce the rough, tangled feel that can occur after cleansing, leaving the hair feeling smooth, conditioned and easier to handle. It is commonly used in conditioners, shampoos, hair masks and other hair-care products.
Glycerine
Glycerin (Glycerine/Glycerol) is a colorless, odorless, water-soluble humectant widely used in cosmetic and personal-care products. It attracts and binds water, helping to maintain skin hydration and reduce the feeling of dryness. Glycerin also provides skin-conditioning and softening benefits, leaving the skin feeling smoother and more supple. It is commonly used in creams, lotions, gels, cleansers, toners, soaps, hair-care products and oral-care formulations.
Cetyl Alcohol
Cetyl Alcohol helps give the conditioner its rich, smooth feel and supports conditioning.
Cetromonium Chloride
Cetrimonium Chloride is a conditioning ingredient commonly used in hair-care products. It helps smooth the hair, reduce tangling and improve manageability, making the hair easier to comb and style. It also helps reduce static and leaves the hair feeling softer, smoother and more conditioned. It is commonly used in conditioners, shampoos, hair masks and other hair-care formulations.
Phenoxyethanol
A preservative that helps keep the product stable and protected during use.
EthylHexyl Glycerine
Ethylhexylglycerin is a multifunctional cosmetic ingredient commonly used as a skin-conditioning agent and preservative booster. It helps improve the feel of cosmetic formulations, leaving the skin feeling soft and smooth. It is also widely used alongside conventional preservatives to enhance their antimicrobial effectiveness, allowing formulators to achieve effective preservation at appropriate levels. Ethylhexylglycerin is used in a variety of cosmetic and personal-care products, including creams, lotions, serums, cleansers, deodorants, shampoos and other skincare and hair-care formulations.
Citric Acid
Citric Acid is a naturally occurring acid found in citrus fruits and is widely used in skincare and personal-care products to help adjust and maintain the desired pH of a formulation. It can also help support product stability and, in suitable formulations, gently remove surface impurities and improve the overall feel of the skin. It is commonly used in face washes, creams, lotions, shampoos and other personal-care products.
Fragrance (Parfum)
Fragrance contributes the product's scent.
The conditioning system helps improve softness, smoothness and manageability. Glycerin supports moisture, while Cetyl Alcohol contributes to the formula's texture and conditioned feel. The preservation and pH-adjustment system helps maintain the product throughout its intended use.
That's what we mean by thoughtfully formulated ingredients with a purpose, working together.
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